October 25, 2020
How to Use Digital Marketing for B2C Marketing
Business to consumer “B2C” is the marketing and selling of products to consumers. It is a form of marketing that helps a company communicate effectively and persuasively with individual customers. An example of B2C would be Publix, a retail store that sells products to consumers. These products are not meant to be resold by consumers.
September 22, 2020
How to Develop an Effective Content Marketing Strategy in 6 Easy Steps
Content marketing strategy is "the thought and research put into establishing a content marketing campaign." Marketers have a limited budget, and superiors expect to see results. This is why it is essential to plan to focus your resources, monitor your campaign, and tweak it when something is not working.
September 9, 2020
How to Create Content Ideas that Stick and Convert
There are billions of people putting out similar content daily. You want to stand out and separate yourself from the crowd. Share simple and yet memorable messages that stick with your core audience. If you're going to be heard and remembered, create content that captures attention, don't be afraid to break barriers, and make your audience say, wow
April 24, 2020
How Data Helps Your Content Marketing Strategy
“Content is educational, not promotional,” a tweet by MicheleLinn, ... Read more
March 17, 2020
How TikTok’s Success can Inform Better Marketing Standards
In 2019, TikTok was the most downloaded iOS ... Read more
January 19, 2020
Why Video is Better than Written Content
    Since the rise of Platforms like ... Read more